Why We Love ZEAL Pet Food

A Fur Child Wonderland Recommendation - Produced in New Zealand & Canada. Made for American Fur Parents!

As pet parents, we all want to give our dogs and cats the best chance at a long, healthy, and happy life. Nutrition plays a huge role in that. The quality of food our pets eat affects their energy levels, digestion, skin, coat, and even their mood.

With so many options on the shelves such as kibble, raw, freeze-dried, dehydrated, grain-free, and single-protein foods, it can feel overwhelming to decide what is actually best. Beyond the marketing labels, what really matters is the quality of the ingredients, how the food is made, and whether it suits your individual pet's needs.

Taking a closer look at brands that emphasize natural, nutrient-rich ingredients is important. One company that has gained attention in this space is Zeal Pet Food, a brand that takes a different approach to pet nutrition.


Why Zeal stands out for us:

1. Unmatched Meat-Rich Formulas

ZEAL delivers exceptional nutrition with 94–96% real meat, organs, or seafood in every recipe depending on the format.

  • The air-dried lines (made in Canada) offer around 96% meat and organs, including nutrient-rich ingredients like liver, heart, and green-lipped mussel.
  • The wet foods (produced in New Zealand) include 94% meat, seafood, and organs, featuring sustainably sourced lamb, salmon, and venison.

This high meat content means fewer empty calories and more of what pets biologically need, digestibility, flavor, and nutrient density.


2. Gentle Processing: Nutrients Preserved

ZEAL doesn’t rely on high-heat extrusion like traditional kibble. Instead:

  • Air-drying uses low heat (around 176 °F/80 °C) to gently remove moisture, preserving enzymes, vitamins, amino acids, and natural flavor.
  • The result? A pet food that’s nutrient-rich, safe to store at room temperature, and flavorful without refrigeration or rehydrating.


3. Superfoods That Serve a Purpose

ZEAL goes beyond meat with thoughtfully selected superfoods tailored to support your pet’s health:

  • Air-Dried (Canada): Green-lipped mussels for joint health, turmeric and ginger for their anti-inflammatory powers, antioxidant-rich fruits and veggies (like blueberries, pumpkin, spinach), solvents such as bamboo fiber and yucca for digestive support.
  • Wet Food (New Zealand): Salmon oil and krill for skin, heart, and cognitive health; kelp for metabolism and immunity; egg yolk for eye and brain nutrition; dried yeast, taurine, and more for heart and digestive wellness.

These are not mere ingredients. They’re targeted, functional additions chosen for real benefit.


4. Clean Formulas - No Fillers, No Gimmicks

ZEAL proudly leaves out common fillers that add bulk without nutritional value, such as corn, wheat, soy, gums, and grains. Every ingredient has a purpose, whether it's meat, superfood, or added nutrient.


5. Whole-Food, Not Ultra-Processed

ZEAL embraces a “whole-food” philosophy: minimal processing, maximal nutrition. Unlike kibble, which often lacks moisture, contains synthetic additives, and is texture-heavy; ZEAL’s formats offer:

  • Air-dried: the nutrition of raw food, with shelf-stable convenience.
  • Wet food: rich in real moisture; great for hydration, especially for cats or less-thirsty pets.


6. Ethically Sourced & Traceable Ingredients

ZEAL ensures transparency and sustainability:

  • Air-dried recipes are made in Canada using locally and naturally sourced meat and organs.
  • Wet recipes come from New Zealand’s pasture-raised farms and sustainable fisheries.
  • All facilities follow strict quality controls, including AAFCO nutritional standards, lab testing, and feeding trials.


Easy Start: Transition and Serving

ZEAL makes switching simple and stress-free:

  • Gradually transition over 7–10 days, mixing with current food to ease digestion.
  • Air-dried is highly nutrient-dense and can be served as a full meal, mixer, or topper which is ideal for picky eaters or boosting nutrition subtly.


In Summary: What Makes ZEAL Different

Feature Why It Matters for Your Pet
High meat content Closer to natural diet; fewer fillers
Gentle processing Preserves nutrients, flavor, and enzymes
Functional superfoods Supports joints, digestion, skin, immunity
No fillers/fillers-free Clean, focused nutrition without extras
Whole-food approach Balanced, hydrating, and naturally varied
Ethical sourcing Traceable, sustainable ingredient origins
Rigorous testing Assurance of safety and nutritional balance
Easy to use Convenient formats and smooth transition

 

 

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